Famed children’s fashion brand Janie and Jack had gone to the dogs, literally. The San Francisco-based design house launched its first ever Family Dog Collection with exclusive matching looks for dogs. And because we are already in the “ber” months, the collection also includes matching holiday looks for your little ones and their best friend.
To celebrate the launch and in honor of National Adopt a Shelter Dog Month, the brand is partnering with Mom Brain podcast co-host, author and dog lover, Hilaria Baldwin, dog influencer and photographer, The Dogist, and model, dog adoption advocate and founder of Mother of Dogs, Allie Rizzo to raise funds for the American Society for the Prevention of Cruelty to Animals (ASPCA).
According to the ASPCA, each year approximately 5.3 million companion animals enter animal shelters nationwide. Customers are invited to join the cause by sharing a family photo with their dog to either Facebook or Instagram, including the hashtag #jjdogsweepstakes or to janieandjack.com/dogsweepstakes.
Janie and Jack will donate $1 for every image shared, up to $50,000, to the ASPCA. Customers will also be automatically entered for a chance to win a $1,000 Janie and Jack gift card as a thank you for participating.
Every photo shared to raise awareness to National Adopt a Shelter Dog Month will also automatically be entered to win a $1,000 Janie and Jack gift card with three winners chosen at random. Visit janieandjack.com/dogsweepstakesrules for further details and sweepstake rules.
In addition to posting family photos to raise awareness, customers can donate to the ASPCA while checking out at any Janie and Jack store nationwide or online at janieandjack.com. The donation and submission period begins today, October 15th, and lasts through October 31st.
New this year, Janie and Jack’s Holiday collection now includes exclusive styles for dogs, with select pieces that coordinate with kids’ looks to ensure the entire family gets into the holiday spirit.
Styles range from off-white faux fur capelets to matching plaid pajamas, tartan vests, holiday sweaters and bowties made for everyone’s best friend. Janie and Jack will bring the Family Dog collection to life on janienandjack.com featuring a series of employees’ rescue dogs alongside their adoption success stories.
Available at select Janie and Jack stores nationwide and janieandjack.com the Family Dog collection features 11 pieces for dogs of all sizes and is priced between $20 and $165.