PARIS, Oct 19, 2011/ FW/ — On Sep 30, Spanish international midfielder Cesc Fabregas signed a multi-year contract with PUMA to wear the PUMA boots on pitch. By token of the same agreement, Fabregas will become another key performance icon in the sportlifestyle brand’s global football communication.
Having unveiled, Sergio ‘Kun’ Aguero, PUMA is delighted to welcome Fabregas into a football family that also includes Thierry Henry, Nemanja Vidic, Samuel Eto’o, Mario Gomez, Gianluigi Buffon, Giorgio Chiellini, Ibrahim Afellay, Lucas Barrios, Mikel Arteta and many more footballing stars.
“The PUMA PowerCat 1.12 boot gives me a lot of confidence to compete physically in midfield which is vital. I need a boot that I am comfortable with, that gives me the power and protection to play at my best. This has been a fantastic summer for me, signing for Barcelona and now for PUMA,” said Cesc Fabregas.
The PowerCat 1.12 features the new PUMA 3D DUO Power Shooting Technology, applied to the kicking area on the inside of the boot. Made from an innovative thermoplastic material with two different degrees of hardness, the boot has the advantage of being both highly responsive with extremely high rebound properties.
The newly created PUMA 3D PST DUO technology enables improved grip on the ball through its exposed elements, and instead of absorbing the energy it increases the kicking power of the player. The kicking area employs a soft K-Leather while the lightweight microfiber material in the lateral quarter supports the midfoot and helps to keep the weight of the boot to a minimum.