“My new collection is so playful and packed with prints. It’s all about switching it up and finding your individual style. You can mix and match styles and looks to really have fun with the pieces and create a rock rebel look all of your own,” commented Selena Gomez about her new collection for adidas NEO Label.
With a previous collection already under her belt, the star has further developed her role as guest designer for the adidas NEO Label, taking her inspiration from street style and giving it a ‘rock rebel’ twist. The 28 piece fashion collection is modelled by Selena in a series of sassy shots that accentuate its edgy spring floral look.
Selena is pictured in the design studio surrounded by her inspirations for the new range. She wears her favourite pieces from the collection, pairing a button detail flower dress with a grey denim jacket bringing cool layering to a spring look. Giving casual wear a glamorous twist, Selena lounges in her super wedge hi-top sneakers and kicks back in her monochrome striped pants, teaming them with a chic black bralet and floral track top for a dash of colour.
Based around a palette of black and white contrasted with a hint of floral pinks and reds, the cool collection juxtaposes flirty flower prints with big bold slogans and monochrome stripes.