adidas miCoach receives honors at International CES

adidas miCoach receives honors at International CES

adidas miCoach

LAS VEGAS, Jan 11, 2014/ — We know adidas as a sports company that dabbles in fashion by collaborating with famed designers like Yohji Yamamoto and Stella McCartney. And last week, its joined tech companies to be on the cutting edge of wearable technology with adidas miCoach Smart Run being awarded the CES Innovations Design and Engineering award. It was also voted winner of Living in Digital Times Battle of the Bands.

SMART RUN is an extremely advanced and intuitive wrist based training device. For the first time, runners of all abilities are able to track their runs using GPS mapping, set personalised training schedules and monitor their heart rate whilst listening to their favourite music. All of this is delivered through a single, simple, colour touch screen device.

miCoach Smart Run is the newest addition to the adidas miCoach family of products. The adidas miCoach platform includes training solutions for everyone from elite athletes to fitness enthusiasts.

Innovative wearable sensor technology captures data on metrics including speed, distance, acceleration and heart rate. The miCoach service uses sophisticated algorithms to provide custom solutions to anyone with a fitness or sporting goal.

Today millions of consumers access the miCoach website where they can track their data, access thousands of workouts and create personal training plans. In addition, professional teams like The German National Team and Major League Soccer have incorporated the miCoach elite system into their training programs.

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