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Swarovski Crystallized Launches Advent Calendar Gift Offer Exclusively at Facebook

NEW YORK, Dec 1, 2010 / FW/ — Leveraging the power of social networking, SWAROVSKI CRYSTALLIZED™ is rewarding its Facebook fans with an exclusive offer to selected SWAROVSKI CRYSTALLIZED™ designs via a special online Advent Calendar.

The SWAROVSKI CRYSTALLIZED™ Facebook page (http://on.fb.me/FB-Advent) will present one exclusive SWAROVSKI CRYSTALLIZED™ gift idea every day of Advent – from 1st to 24th December, 2010, which will only be available to US-Facebook fans.

The featured product, to be discovered by opening the door on the online Advent Calendar, will be linked to a claim code that directs the fan straight to the company’s US online store swarovski-crystallized.com. The claim code can then be entered to order the selected Christmas gift suggestion.

Special discount offers

Facebook fans who decide to purchase the exclusive SWAROVSKI CRYSTALLIZED™ Advent Calendar gifts will also enjoy special discounts, however these will only be revealed on the day of the offer.

This makes it especially attractive for fans to check the calendar every day so they can take advantage of both the discount and the offer to buy exclusive designs from the SWAROVSKI CRYSTALLIZED™ range.

SWAROVSKI CRYSTALLIZED™, Swarovski’s innovative retail concept store which offers exquisite jewelry and accessories collections created by renowned international designers and made with SWAROVSKI ELEMENTS, is making Christmas a truly sparkling affair.